2323 Broad­way, Oak­land, CA 94612  (close to BART and sev­eral paid park­ing lots)

  • People’s Choice Image Competition

  • Ven­dor Night and 

  • fea­tured speaker, Judy Her­rmann

This joint meet­ing with ASMP (the Amer­i­can Soci­ety of Media Pho­tog­ra­phers) and PPGBA (the Pro­fes­sional Pho­tog­ra­phers of the Greater Bay Area) full of oppor­tu­ni­ties and fun is FREE! The 90 minute pre­sen­ta­tion, “EVERYTHING HAS CHANGED” by Judy Her­man will begin at 8 PM.Judy-Herrmann-PORT-photocredit-Mike-Starke Judy Herrmann, a for­mer pres­i­dent of the Amer­i­can Soci­ety of Media Pho­tog­ra­phers (ASMP) and win­ner of the Inter­na­tional Pho­to­graphic Council’s 2008 Lead­er­ship Award from the United Nations, is a part­ner and founder of the Her­rmann + Starke stu­dio, spe­cial­iz­ing in dig­i­tal still life and lifestyle pho­tog­ra­phy for adver­tis­ing and edi­to­r­ial clients.

An Olym­pus Vision­ary since 2000, Her­rmann lectures exten­sively about dig­i­tal pho­tog­ra­phy and sound busi­ness prac­tices. She offers expert con­sul­ta­tions and includ­ing how to turn a pas­sion for pho­tog­ra­phy into a pro­fes­sion. Her­rmann devel­oped an intro­duc­tion to pho­tog­ra­phy busi­ness prac­tices pro­gram for the Olym­pus Meet the Pros lec­ture series and she often trav­els to ASMP chap­ters to present “I Need to Jump­start My Busi­ness,” a seminar that helps pho­tog­ra­phers strate­gize on how to take their careers where they want to go.

Judy's program also looks at the financial affects a photography career can have on your personal life. Many photography students are finding that learning their trade can be an expensive task. Judy will speak about using photography scholarships to help offset the costs of future training. These days, photography technology is changing so frequently that constant education feels like the new normal. Keeping up is tough, but Judy will showcase some websites you can use to help make your photography education more affordable for yourself and your family. We all know that student loans suck! In fact, Judy hates them!

Her pro­gram will speak to how to be a pro­fes­sional pho­tog­ra­pher in a day when every­one has a cam­era.  Judy’s pro­gram will point out how your career of pho­tog­ra­phy is no longer sell­ing pho­tog­ra­phy and how  PHOTOGRAPHY’S FUNCTION HAS CHANGED. You are not sell­ing pho­tog­ra­phy anymore. Judy will cover how ads and mar­kets have evolved.  Her infor­ma­tion will show you the value propo­si­tion has changed.  “Qual­ity is not an absolute measure.”

If you’re won­der­ing where pho­tog­ra­phy will be in 20–30 years like other indus­tries of past and future such as Apple, then you shouldn’t pass up this oppor­tu­nity to come and hear Judy share her insights of what she has learned from sit­ting among the lead­ers, movers and shak­ers in our photographic industry.


 Join or renew your NCPP mem­ber­ship for 2105 at this meet­ing for only — $99.





9 OCTOBER 2014 — 6:30 PM

Mem­ber­ship Meeting

7 PM — Speaker - Bar­bara Breitsameter

The Busi­ness of Pet Photography

Bar­bara Bre­it­same­ter of Poppy Blue Pho­tog­ra­phy and Paw Print Divas in Chicago will be pre­sent­ing an evening of edu­ca­tion and  inspiration.

For over a decade Bar­bara has worked as a pro­fes­sional pho­tog­ra­pher.  Barbara’s nat­ural instinct for con­nect­ing with her sub­jects, that com­fort and ease, enables her to cap­ture por­traits that are full of life and per­son­al­ity.  Tra­di­tional or Lifestyle, nat­ural light or stu­dio, Bar­bara cre­ates por­traits that sat­isfy her clients.

me8Win­ner of the Pro­fes­sional Pho­tog­ra­phers of Amer­ica pres­ti­gious Plat­inum Medal Award two con­sec­tu­tive years -2013 & 2014.

Bar­bara has been cho­sen to be a 2015 PPA Plat­form speaker at Imag­ing in Nashville.

Recently diag­nosed with Parkinson’s dis­ease, Bar­bara has learned how to adapt her pho­to­graphic process to con­tinue to cre­ate award win­ning images of our best friends.  Her bright spirit is evi­dent in her work and in the inspi­ra­tion she presents in her programs.